BlueHair: Interaction & Product Design

Author: David Güiza Caicedo

  • The delivery of the future: From A to Green

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    I’ve been quite busy the last few weeks working on my MSc. graduation project, and so I haven’t had much time to do any new updates here, but since a while ago I found out that one of the projects I worked on had been published on the website of the European Commission for Transport, I figured that was worth a mention.

    As I’ve showed in previous posts, I worked together with a group of colleagues in a project developing a new concept for delivery trucks of the future. My posts were focusing mainly on the application of the Vision in Product Design approach (ViP), which was just but a part of the project.

    Later in the process, this vision and future product which we had designed was translated into a product that could be introduced to the market in the near future and it had a strong relation to the Civitas initiative sponsored by the European Union (more…)

  • Experiential Services: My two cents to understanding them

    sb10069519ag-001I’ve been so busy with my MSc. graduation project that I left this blog completely unattended. Today, I decided that it was time to do something about that, and what better way than to post something related to the project itself.

    My project is titled “Developing a tool to assess emotions elicited by services”, and as such I figured that the first step on the road was to do a bit of research and try to find out what exactly was meant by services, and more especifically experiential services.

    But what the hell are experiential services??? well, here are my two cents to try and understand this concept better.

    First of all, a little background info:

    A shift towards an “experience” economy

    For centuries, the agrarian economy was based on Commodities (products grown, or extracted from the land), but in the wake of the industrial revolution Goods (manufactured or processed products) became the predominant (more…)

  • The delivery of the future (PART VI) – An example of Vision in Product Design (ViP) being used

    vip_designing_product_levelHere’s the sixth and final post of the ongoing series explaining the Vision in Product Design (ViP) process. It includes some very nice illustrations of the delivery truck we designed for the future.

    PART 6:

    DESIGNING – THE PRODUCT LEVEL

    Once you reach the product level once again, you use the information from all the previous phases of ViP, specially the vision which you created, and the interaction qualities you intend to have with your product, and you finally start designing the product (or service) itself.

    This is probably the phase of the process which will be closest to home to designers, as here’s where you start giving shape to the cloud of ideas that have been generated so far, and you finally (more…)

  • TOKENS: Books and libraries of the future

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    I’ve already made a post before talking about the Personal Area Libraries, one of our concepts in our attempt to design the books and libraries of the future. Today it’s time to show our second concept, the Tokens. You can see the results of our initial research by visiting the previous post so that you can understand why we came up with this concept, but in the mean time and just to give you an idea, here’s the vision we developed as a starting point:

    “In a world full of volatile digital media, people feel distant and unconnected from their reading material. It’s so easy to copy and distribute media that its very possession has lost its value.
    We want to bring this value back to the people.”

    So here it goes:

    THE READING MATERIAL:

    The reading material is independent of the eReader itself. It is carried individually (more…)

  • “World Builder”: Minority Report, eat your heart out!

    Some one sent me a link to this very beautiful short movie, which shows some awesome holographic interfaces, and I just had to share it here. Not much more to say, but WATCH IT! it will certainly be worth the 9 minutes of your time.


    World Builder from Bruce Branit on Vimeo.

  • The Crisis of Credit Visualized!

    Today I came across this awesome video, and I just couldn’t wait to share it here. It’s a video made by Jonathan Jarvis explaining the oh so current and oh so cryptical crisis of credit which seems to be affecting everyone of us these days (whether we want it or not). I think it’s a great example of visual communication design at it’s best.

    Here’s what Jonathan had to say:
    “The goal of giving form to a complex situation like the credit crisis is to quickly supply the essence of the situation to those unfamiliar and uninitiated. This project was completed as part of my thesis work in the Media Design Program, a graduate studio at the Art Center College of Design in Pasadena, California. For more on my broader thesis work exploring the use of new media to make sense of a increasingly complex world, visit my website www.Jonathan Jarvis.com”

    Enjoy the video!


    The Crisis of Credit Visualized from Jonathan Jarvis on Vimeo.

  • Personal Area Libraries (PALs): Books and Libraries of the future

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    As part of a project for the TU Delft and together with my good friends Job Greefhorst and Amine Rhord, we set out to design the books and libraries of the future. We followed some context mapping techniques to understand the domain of reading in general as a first step for our process. I will explain the process in a later post, as it was quite interesting and it will give me a chance to explain some of these context mapping techniques in greater detail, but in the mean time, I’ll just stick to the results of our research which are more than plenty for a single post, and of course I will show you one of the two concepts that we came up with (the other one will also come on a later post).

    So let’s get started…

    THE READING DOMAIN CONTEXT

    We wanted to know what people thought of their books, how they stored them, why they liked them, why they (more…)

  • The wonderful Wizard of Oz… Prototype

    wizard-of-ozI’ve talked before about the Virtual Goals project that I worked on a few months back, and in this post I’d like to talk a bit more about one of the techniques that we used during the project: Wizard of Oz prototyping

    This technique (named of course after the famous book by L. Frank Baum) is in my opinion one of the most powerful ways of experimenting and developing user interfaces dealing with smart systems, because it allows you to test even when there is no smart system to start with!

    The idea is fairly simple:  you make a prototype in which all of the actions which will eventually be attributed to the computer system are actually performed by a person.

    Let’s illustrate with an example; let’s say you want to make a system that recognizes (more…)

  • The delivery of the future (PART V) – An example of Vision in Product Design (ViP) being used

    vip_designing_interaction_levelWith my MSc. graduation project now in full swing, I havent had much time to dedicate to posting things, but I figured that this could be a nice way of clearing my mind, so today I’ll continue with the ongoing series of posts explaining the Vision in Product Design (ViP) process.

    PART 5:

    DESIGNING – THE INTERACTION LEVEL

    By following the ViP methodology, the next step in our process was to think about the interaction level in the future context. In this new step the idea is to identify a number of interaction qualities which are relevant in our attempt to achieve the vision that we conceived in the previous phase, but without thinking of any particular product yet.

    These qualities of interaction will be of great importance for the (more…)

  • Designing the new prEmo – An empirical research on how to improve the emotion measuring tool

    premo2A while back I was working together with Pieter Desmet, an associate professor at the Industrial Design faculty of the TU Delft, in a project aiming to improve prEmo, a tool to measure emotions towards products.

    The tool proved to be very effective, but it still had some points to it that could be enhanced, so that’s why we started working on a newer version of it.

    For anyone interested in this kind of studies, you can download a copy of the final document that I wrote reporting on the steps that were followed, the methodologies used, and of course the results from our study.

    You can download a copy by clicking on the link below:

    PDF: designing-the-new-premo-david-guiza-caicedo-2009.pdf

  • So what do you feel in a hotel???

    hotel_surveyI haven’t published much lately, due mostly to the fact that I started with my graduation project. But OK, it was time to get back on this, and what a better way than to ask for help with the project itself!

    For my MSc. Graduation project, I’m conducting a small study regarding the emotions you experience while in a hotel, and I’d like to ask your help remembering some of the times that you have stayed in a hotel and tell me some of the things you’ve experienced by using the following online survey:
    www.bluehaired.com/hotel_survey

    It can take as little as 5 minutes to help a bit and I will really appreciate your time and effort.

    If you have any questions or comments regarding the study or what I will do with its results, I’ll be glad to answer any doubts, so just drop me a line.

    And if you are curious as to exactly what I’m doing with my project, you can take a look at my proposal which is in the PDF below.

    [UPDATE: you can now actually find the results and a scientific paper regarding the study HERE]

    PDF:

  • From A to Green: A future vision of sustainable coachworks

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    Relevant Keywords:

    Automotive industry, sustainability, Transportation, Delivery, Coachworks, Future scenario

    Design Goal:

    Combigroep Carrosserieën, a Dutch coachworks producer, wants to extend its potential market following the newest regulations, transportation trends and logistics of the European Union having sustainability as a focus. As a group of 6 interdisciplinary designers the project was carried out from the strategy up to the product interaction and product detail level.

    Project duration and team:

    300 hours, 2 Strategic product designers (Stefanus Heru Prabowo, Ricardo Mejia), 3 Integral product designers (Barth Vrijling, Ana Laura Rodrigues Santos, Marjolein van Houten), 1 Interaction designer (David Güiza Caicedo).

    Methods Used:

    • Vision in Product Design (ViP) was used as a design framework throughout the whole project
    • The context of the industry and our clients position within it was researched and analyzed through stakeholder analysis, competitor analysis and PESTE analysis
    • Interviews and role playing user analysis were used to understand our users and personas were used to illustrate them during the design process.
    • Generated future scenarios
    • Creative sessions were performed to generate ideas during the design process.

    (more…)

  • The delivery of the future (PART IV) – An example of Vision in Product Design (ViP) being used

    vip_designing_context_levelToday is freezing outside and there isn’t the slightest chance that I’m going out there… so in the meantime I figured I can continue with the Vision in Product Design (ViP) example I’ve been writing about lately.

    This is quite a lenghty post, so let’s just jump straight to the point.

    PART 4:

    DESIGNING – THE CONTEXT LEVEL

    At this point, we’ve already reached the designing phase of the process, and we start by defining the future context.

    DRIVING FACTORS FOR THE FUTURE

    Within the VIP process the use of factors is intended to assist the deconstruction of the present world context in order to map probable and predictable features/aspects on a projected future.

    Factors can be divided in four distinctive (more…)

  • Bogota: Building a Sustainable City

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    I came across this video the other day, and thought that it would be interesting to publish it here too. It’s a look at Bogota (Colombia), my home town, and it’s current developments from a sustainability perspective.

    The video itself is quite interesting and it portrays the work done on the city during the past decade and how it is meant to boost Bogota towards a more sustainable future. Having experienced the city and the new infrastructure first hand, I can honestly say that the video is a bit idealized, and that not everything is as pretty (more…)

  • The delivery of the future (PART III) – An example of Vision in Product Design (ViP) being used

    vip_deconstruction_context_levelWell, a new year is upon us and so I thought I should make some time free to post the next step of the on going example of applying the Vision in Product Design (ViP) process.

    So here it is…

    PART 3:
    DECONSTRUCTION – THE CONTEXT LEVEL

    The aim of deconstruction at the context level is to try and think about what factors in the original conditions that a product was created for provided a possible reason to produce that particular person product interaction. (Lloyd, Hekker, & van Dijk, 2006) One of the most important parts of this deconstruction consists in the “context analysis” that provides key information to understand the system and the product itself.

    When designers are developing products that function in complex situations, they (more…)

  • The delivery of the future (PART II) – An example of Vision in Product Design (ViP) being used

    vip_deconstruction_interaction_levelIn a previous post I discussed the very first step of the Vision in Product Design (ViP) process, the deconstruction at a product level. On this post, I’ll be showing examples of the next step, deconstruction at an interaction level, and how we handled it in our project to design the delivery of the future. If you havent read it, I suggest you read that one before diving into this one.

    But if you’ve already read it… let’s jump right to it!

    PART 2:
    DECONSTRUCTION – THE INTERACTION LEVEL

    The interaction qualities characterizing the relationship between the Combis and the different users involved with it was analysed though a brainstorming session where the team reflected, with a play role technique, the qualities which can be perceived from the interaction of these (more…)