Relevant Keywords:
MSc. Graduation project, evaluating emotions, services, consumer experience, hotels, mobile application, prototyping
Design Goal:
Various methods are available for measuring emotional responses elicited by products (design) or human-product interaction. Up to this point however, no instrument was available that could be used to assess emotional service experiences. The aim of the project was to extend the possibilities of assessing emotions to the realm of experiential service design. As a case study for the project, the focus was laid on the `hotel experience’, that is, the experience of a guest while staying at a hotel.
Project duration:
5 months (full time)
Methods Used:
- Thorough literature research to become acquainted with the project domain.
- Online survey to identify the most common types of emotions experienced by hotel guests and the stimuli associated with these experiences.
- Creative session organized with a panel of users and designers to generate ideas.
- Early prototyping to perform user testing of concepts.
- Creation of wire-frames and navigation flow-charts to define the software’s architecture.
- Hi-Fi prototyping of final concept.
- Usability testing.